POS Supply Solutions Blog

5 Reasons to Try Custom Printed Receipts

Have you tried customizing your business’s receipt paper rolls yet? At POS Supply Solutions, we are the industry leader in custom printing for thermal paper and bond paper rolls. We can pre-print on Cash Register or POS System rolls, as well as ATM rolls, Kiosk rolls and so much more to help you boost your business. But it goes beyond just adding a logo to the back of your receipts - find out all the creative ways that your business can benefit from pre-printed receipt paper rolls below.

1. Extend & Elevate Your Brand

In a sea of text, people are naturally drawn to images and color. Pre-printing your logo and business information on your receipt paper not only looks better, but it can also help with brand awareness. Keep your business on top of mind for customers, along with your website, location, hours and phone number so that your info is available to them 24/7. It’s an easy way to stand out and promote your business beyond the Point of Sale, while also adding a professional touch.

2. Offset Your Paper Costs

Did you know that you could use your company’s receipts as a way to generate revenue? With custom printed paper rolls from POS Supply, you can pre-print coupons, QR codes and promotions that generate repeat sales to help offset your receipt paper costs. You can also sell the back of your receipt paper rolls as ad space to other businesses. Which leads us to the next point...

3. Cross Branding & Promotions

If you’re wondering, “How can I promote my business locally?”, there is a very simple way to do that with your receipts. Simply hand out your rolls to local non competing businesses that use the same receipt paper size, and ask if they would use them. Offer to do the same in return!

Businesses also opt to collaborate by alternating printing each other’s coupons and ads, and splitting the cost of the 5 case minimum for custom printed rolls. The best part? Both companies save money and expand their brand visibility to a wider audience!

4. Get Valuable Information from Customers

You can easily drive more traffic to your website and collect important customer data through custom printed receipts. Offer incentives like a discount code or coupon for completing surveys, writing a review, sharing an email address or following your business on social media. This is a great way to not only engage with your customers, but to also collect their information so you can market to them in the future.

5. Give Valuable Information to Customers

Make sure your customers know how your business handles refunds, exchanges, services, etc. by adding return policies and disclaimers on the back or front of your receipts. You already know that they will be taking their receipt with them, so you can be certain that any important notices won’t be missed! We can also pre-print rolls with security features and watermarks for an added layer of protection.

Custom printed receipt rolls are an amazing marketing tool for restaurants, retail stores, gaming companies, convenience stores and even banks. There is no doubt that your business will reap many benefits from customizing your receipts - no matter what industry you are in. We also offer custom printing options for specialty paper and label rolls like parking tickets, theater ticket rolls, citations, mobile printer labels, and more.

What are you waiting for? Call our Custom Print Info Line at 866-411-9798 or fill out the online form to get started on a free price quote today. We look forward to hearing from you, and putting your paper rolls to work!